Born from passion and built on resilience, Mufti celebrates the courage to dream big and confidence to stand apart. Mufti lives to inspire people to express themselves, not just in what they wear, but in how they live, dream, and achieve.

In 1998, Mufti was born out of a dream to give Indian men an alternative to the ordinary. Founded by Kamal Khushlani with just ₹10,000, Mufti became a brand for those who chose individuality over conformity. The name ‘Mufti’, referencing the code for the attire of the armed forces when not in uniform, quickly grew into a symbol of individuality, confidence, and style.

From humble beginnings in Mumbai, Mufti has grown into one of India’s most loved fashion brands with over 400+ exclusive brand stores and 1500+ multi-brand outlets nationwide. Our collections of jeans, shirts, jackets, and casual wear have defined urban fashion for generations, inspiring men to wear their attitude with pride.

The Mufti Bird is more than a symbol it is our spirit taking flight. At first glance, it is a free-spirited bird. The animation reveals the logo as a derivation of the Devanagari letter ‘म’, the ‘म’ of Mumbai, where Mufti was born, and the ‘म’ of Mufti itself. Rooted in Mumbai’s resilience and free-spirited energy, the bird soars with individuality, balance, and courage reflecting a distinct identity.

Mufti has evolved from bold casualwear to a premium, aspirational brand redefining men’s fashion. With refined silhouettes, richer fabrics, immersive retail experiences, and inspired storytelling, Mufti is claiming its place as a confident, influential force in contemporary style for the modern Indian man.

Mufti is more than fashion. It is a statement of individuality, confidence, and style. As we step into a bold new beginning, our mission remains the same. Every piece we create is designed not just to be worn, but to inspire self-expression.